Director, Email Marketing

Baldwin Jimek(1 month ago)

HybridFull TimeDirector$172,804 - $229,644 (estimated)Marketing

About this role

The Director of Email Marketing at The Baldwin Group leads the email channel strategy with an emphasis on Salesforce Marketing Cloud architecture and data-driven decision making. The role is focused on driving net new sales, cross-sell opportunities, and maximizing email ROI through strategic, rewards-style campaigns and personalization. The director partners across teams to integrate email with other channels and scale lifecycle marketing programs.

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Required Skills

SFMC
Journey Builder
SQL
Data Analytics
Segmentation
A/B Testing
Campaign Management
Personalization
Automation
Reporting

+2 more

About Baldwin Jimek

baldwin.com

We offer tailored insurance and risk management solutions for individuals, families & businesses. Empower yourself with peace of mind. Contact us today.

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