Director, Growth Marketing
Calm.com(1 month ago)
About this role
The Director, Growth Marketing at Calm will own and lead the company’s paid user acquisition strategy and performance marketing engine to drive consumer (DTC) growth across App, Web and Offline channels. This role includes ownership of acquisition budgets, financial forecasting, and cross-functional partnership to improve funnels and scale new growth channels. The position is remote but limited to candidates located in the San Francisco Bay Area, Los Angeles, New York City, or Minneapolis.
Required Skills
- Performance Marketing
- User Acquisition
- Budget Management
- Financial Forecasting
- Media Buying
- Campaign Strategy
- Data Analysis
- Measurement
- Team Leadership
- Creative Testing
+3 more
About Calm.com
calm.comCalm is a leading mindfulness and mental wellness app focused on sleep, meditation, and stress reduction, used by millions worldwide. It offers guided meditations, Sleep Stories, breathing exercises, relaxing music, masterclasses, and multi-week programs designed to improve sleep, reduce anxiety, and boost focus. Calm is available on mobile and web through a subscription (Calm Premium) and partners with employers, schools, and healthcare organizations to deliver wellbeing resources. The product emphasizes accessible, evidence-informed practices and immersive audio experiences to help users build sustainable daily habits.
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