Director, Loyalty & Membership

The Director, Loyalty & Membership leads OCVIBE's efforts to develop and scale a district-wide loyalty and membership program that drives guest engagement and business performance. This builder role involves translating strategy into an executable roadmap, managing program operations, and overseeing the end-to-end launch readiness across the entertainment and hospitality ecosystem. The position requires strong cross-functional leadership to establish governance, optimize member lifecycle journeys, and manage the loyalty platform and vendor relationships.