Director of Conversion Rate Optimization
LawnStarter
About this role
The Director of Conversion Rate Optimization is responsible for improving website and campaign performance through data-driven strategies. This role focuses on enhancing user experience and driving business growth through measurable optimization efforts.
Skills
About LawnStarter
lawnstarter.comLawnStarter is a nationwide online marketplace for lawn care that lets homeowners easily book lawn mowing and maintenance from top-rated, local pros. The platform connects customers with pre-vetted service providers for on-demand yard care across the country, trusted by thousands of homeowners. Pricing starts from $19, with free quotes and transparent online booking to simplify scheduling. LawnStarter aims to make lawn care convenient, reliable, and accessible nationwide.
Recent company news
FOX 4 News Dallas-Fort WorthThese US cities have the highest quality of life, according to a new study
Sep 13, 2025
Crunchbase NewsMeet LawnStarter, A Profitable Austin-based Startup That Just Raised $10.5M
Nov 12, 2019
Business WireLawnStarter Rockets Past $100M in Bookings, Ignites Tech-Powered Expansion in Services
Feb 11, 2025
Built In AustinLawnStarter Raises $10.5M to Become the TaskRabbit of Lawn Care
Nov 12, 2019
Silicon Hills NewsAustin-based LawnStarter Acquires Lawn Love
Aug 6, 2021
About LawnStarter
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for LawnStarter.
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