Director of Demand Generation (Remote)
Effective School Solutions(1 month ago)
About this role
The Director of Demand Generation at Effective School Solutions will design and lead a comprehensive demand generation strategy to build awareness, nurture interest, and drive pipeline growth with K‑12 district decision‑makers. The role is both strategic and hands‑on, owning digital marketing, events/webinars, and nurture campaigns while collaborating closely with sales, product marketing, and content teams. This leader is responsible for campaign measurement, optimization, and aligning demand efforts to revenue and pipeline goals.
Required Skills
- Demand Generation
- Digital Marketing
- Paid Media
- SEO/SEM
- Email Marketing
- ABM
- Lead Nurturing
- Event Strategy
- Webinars
- A/B Testing
+9 more
About Effective School Solutions
effectiveschoolsolutions.comEffective School Solutions is an educational organization that provides evidence-based mental health and social-emotional learning programs for schools and districts. They partner with school leaders and staff to deliver scalable program implementation, professional development, and consultation aimed at improving student well‑being, resilience, and academic success. Their approach emphasizes data-driven supports and whole-school strategies to produce measurable results. Schools engage with Effective School Solutions to reduce barriers to learning and strengthen school climate.
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