Director of Performance Marketing
Crumbl
About this role
A senior leadership role overseeing digital user acquisition strategies across web and mobile platforms for a rapidly growing cookie company. The role involves managing large budgets, developing data-driven marketing initiatives, and collaborating with cross-functional teams to optimize growth and performance.
Skills
Qualifications
About Crumbl
crumbl.comIndustry
Retail
Crumbl is a gourmet cookie and dessert bakery known for large, freshly baked cookies and rotating, trendy flavors that change weekly. They offer takeout, delivery, pickup, catering, and online/mobile ordering so customers can get fresh cookies made daily. Operated as a franchise, Crumbl has locations across the U.S. and Canada and is recognized for its strong branding and social-media-driven flavor drops.
Recent company news
AL.comFamous cookie company brings back fan-fave menu item that doesn’t include cookies
2 weeks ago
we are mitúIs Crumbl In Trouble? Here’s Everything We Know Right Now
Dec 19, 2025
The Hollywood ReporterCrumbl, The Cookie That Broke the Internet
Oct 17, 2025
The Seattle TimesHow the cookie crumbles: The rise and fall of Crumbl Cookies
Dec 15, 2025
The Evening SunCrumbl Cookies coming to Hanover's Gateway Shopping Center
1 month ago
About Crumbl
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Crumbl.
Salary
$500k – $1000k
per year