Director of Product Marketing, ALM
PTC(9 months ago)
About this role
The Director of Product Marketing, ALM at PTC leads product marketing strategy for Application Lifecycle Management solutions, shaping positioning, messaging, and go-to-market plans. This role partners with product, sales, and growth marketing teams to drive launches, adoption, and market differentiation for enterprise ALM software. The leader will influence roadmap decisions through market and customer insights while measuring product adoption and competitive positioning.
Required Skills
- Product Marketing
- Messaging
- GTM Strategy
- Product Launches
- Sales Enablement
- Competitive Analysis
- Market Research
- Storytelling
- Demand Generation
- ABM
About PTC
ptc.comPTC accelerates digital transformation with a new generation of technology that powers the ways you engineer, manufacture, and service your physical products.
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