Director, Paid Media (Hybrid)

Weedmaps

2 months ago

2.3 on Glassdoor

Austin, TX

Hybrid

Full Time

Director

5 applicants

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About this role

Weedmaps is hiring a Director of Paid Media to lead the company’s full-funnel paid media program across performance and brand channels, spanning digital and offline media. The role focuses on building a scalable, data-driven media engine and developing a high-performing team while partnering broadly across marketing, data, finance, and engineering stakeholders. This position supports measurable growth while balancing near-term acquisition outcomes with long-term brand impact.

Skills

About Weedmaps

weedmaps.com

Weedmaps is a cannabis technology platform and marketplace that helps consumers find medical and recreational dispensaries, brands, delivery services, deals, and doctors near them. The site offers searchable maps, real‑time menus, online ordering for pickup or delivery, business listings, and educational content about cannabis products. It also provides tools for dispensaries and brands to manage listings, menus, and orders. Users rely on Weedmaps for a comprehensive directory, current deals and reviews, and convenient access to licensed local providers.