Director, Paid Media
dentsu USA(1 month ago)
About this role
The Director, Paid Media at Merkle leads paid media strategy and performance for Merkle Americas, combining hands-on campaign expertise with people leadership. This role oversees paid social and Google Ads efforts, manages a small team, and partners across digital, content, and creative functions to support B2B marketing objectives. The position focuses on delivering integrated, data-driven paid media programs that contribute to awareness, demand generation, and measurable pipeline impact.
Required Skills
- Paid Social
- Google Ads
- LinkedIn Ads
- Campaign Optimization
- Budget Management
- Reporting
- Analytics
- A/B Testing
- Audience Strategy
- Stakeholder Management
+2 more
About dentsu USA
dentsu.comDentsu is one of the largest global marketing and advertising agency networks in the world. Dentsu Americas CEO, Michael Komasinski. Offices across the United States in New York City, Chicago, Detroit and more.
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