Mediahub

Director, Strategy

Mediahub(9 days ago)

New York, NY, United StatesOnsiteFull TimeSenior$130,000 - $150,000Strategy
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About this role

A Strategy Director at Initiative is responsible for shaping the strategic direction of brands in communication, helping clients achieve their business goals through innovative and culturally relevant strategies. The role involves creating comprehensive communication plans, engaging with clients, and leading strategic thinking to drive agency success and industry recognition.

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Required Skills

  • Strategic Planning
  • Culture Analysis
  • Market Research
  • Client Relations
  • Creative Thinking
  • Presentation Skills
  • Team Leadership
  • Media Strategy
  • Innovation
  • Cultural Insights
Mediahub

About Mediahub

ipgmediabrands.com

IPG Mediabrands is the global media and marketing solutions network of Interpublic Group, providing integrated media planning, buying, data & analytics, content and performance marketing services. The company combines creative, technology and proprietary insights to help brands reach consumers across channels—leveraging programmatic, commerce, measurement and attribution capabilities. IPG Mediabrands says it has reengineered its core to move at the pace of rapidly changing consumer behavior, focusing on data-driven strategies that deliver measurable business outcomes. It operates worldwide through agency brands and specialized teams to support advertisers, agencies and media partners.

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