About this role
An Email Marketing Manager at GSMA specializes in developing and executing personalized, data-driven email campaigns for flagship global events. The role involves collaboration with cross-functional teams, optimization, and the use of Salesforce Marketing Cloud tools to enhance audience engagement and campaign performance.
Required Skills
- Salesforce Marketing Cloud
- AMPscript
- HTML
- CSS
- SQL
- Journey Builder
- Automation Studio
- Personalisation
- A/B Testing
- Data Segmentation
About GSMA
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