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Enterprise Marketing Manager at ATD - ApplyBlast

Enterprise Marketing Manager

ATD

1 month ago

2.8 on Glassdoor

Alexandria, Virginia, United States

Hybrid

Full Time

Manager

0 applicants

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About this role

The Enterprise Marketing Manager at ATD supports the organization's Enterprise Solutions products and programs, including membership, training, and conferences. This role focuses on driving lead generation, nurturing campaigns, and optimizing the lead lifecycle in collaboration with the sales team. The position involves managing email marketing strategies, developing campaign content, and coordinating with internal stakeholders to enhance sales effectiveness.

Responsibilities

Manage email marketing strategy and promotion with audience segmentation
Develop campaign strategy for social media and new channels
Monitor lead effectiveness and develop strategies to re-nurture leads

Skills

About ATD

td.org

Headquarters

Alexandria, Virginia, United States

Company Size

51-200 employees

Founded

1943

View Profile

Association for Talent Development offers top resources, training, research, and team solutions to help L&D professionals develop talent and transform organizations worldwide.