About this role
The Event Audience Acquisition Manager plays a key role in developing and executing marketing strategies to promote Workato's flagship event and regional events. The role involves managing audience engagement, creating promotional content, and analyzing campaign performance to maximize event participation and ROI. This position requires coordinating across marketing, sales, and event teams to ensure successful audience acquisition.
Required Skills
- Event Marketing
- Digital Marketing
- Marketing Automation
- Campaign Management
- Content Creation
- Cvent
- Data Analytics
- Project Management
- Social Media
- Marketing Strategies
About Workato
workato.comWorkato is an integration-platform-as-a-service (iPaaS) that helps organizations connect applications, data, and workflows and orchestrate AI agents and search across systems. The platform provides no-code/low-code connectors, prebuilt automations and orchestration tools that let teams build integrations and agentic workflows at scale while maintaining governance and security. Founded in 2013 and headquartered in Palo Alto, Workato is aimed at enterprises adopting AI-driven automation to accelerate digital transformation and reduce manual work.
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