Field Marketing Manager
Backbase(26 days ago)
About this role
The Field Marketing Manager is a regional marketing leader who connects global marketing strategy with local market execution to support business objectives. This individual contributor role focuses on shaping regional marketing direction, providing local insights to global initiatives, and engaging internal and external stakeholders to enhance market presence and commercial outcomes. The role supports cross-functional collaboration with sales, product, and customer success teams to align regional efforts with company goals.
Required Skills
- Field Marketing
- Demand Generation
- Brand Awareness
- Event Management
- ABM
- PR
- Media Relations
- Digital Campaigns
- Campaign Management
- Partner Marketing
+10 more
Qualifications
- Bachelor's Degree in Communication/Marketing
About Backbase
backbase.comBackbase is an AI‑powered banking platform that provides a composable, all‑in‑one digital banking stack for financial institutions. Its suite — covering engagement banking, customer onboarding, payments, and API‑driven integrations — accelerates development, modernizes customer experiences across channels, and helps banks unlock “Growth Mode.” Built on cloud‑native architecture with open APIs and developer tools, Backbase enables banks of all sizes to integrate with core systems, launch personalized services, and innovate faster.
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