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Freelance Art Director at goop - ApplyBlast

Freelance Art Director

goop

1 day ago

3.4 on Glassdoor

New York, New York, United States

Onsite

Contract

Director

1 applicant

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About this role

The Freelance Art Director at goop leads creative direction for 2027 launches in goop Beauty and the GWYN fashion line, managing projects from initial concept through final asset delivery. This role requires a luxury brand background to ensure all visual content meets high-end standards across various channels. The position involves overseeing photo and video shoots, managing post-production, and collaborating with cross-functional teams to maintain brand consistency.

Responsibilities

Lead creative direction for 2027 beauty and fashion launches from concept to final assets
Art direct photo and video shoots on set while managing post-production workflows
Develop campaign concepts, shot lists, and visual direction for premium luxury brands

Skills

About goop

goop.com

Headquarters

Santa Monica, California, United States

Company Size

201-500 employees

Founded

2008

View Profile

Goop is a lifestyle and wellness brand founded by Gwyneth Paltrow in 2008 that publishes editorial content and sells curated products across beauty, fashion, home, and health. It operates a direct-to-consumer e‑commerce shop, develops proprietary product lines (skincare, supplements, apparel), and produces media and events (newsletters, podcasts, books, and TV) to promote its wellness-oriented point of view. Positioned at the premium end of the market, Goop partners with designers and experts for limited collections and experiences, and has drawn both a devoted following and criticism over some of its wellness claims.