H&M Group
The Global Media Effectiveness Manager at COS leads the strategic measurement and optimization of the global full-funnel paid media strategy, ensuring media investments deliver measurable impact. This role involves evolving media measurement frameworks, conducting experiments like incrementality testing and Marketing Mix Modelling, and translating complex data into actionable insights for senior leadership. The position requires close collaboration with Data & Analytics and media agency teams to inform global media planning and budget decisions.
H&M Group is a global family of brands and businesses that aims to make fashion and design available to everyone. It helps customers express themselves through clothing and design while prioritizing sustainability across its operations. The group combines multiple consumer-facing brands and business functions committed to more sustainable production and design practices.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for H&M Group.
H&M Group didn’t post a salary, so this is our estimate from similar listings.