Growth Marketing Lead
Anima(2 months ago)
About this role
The Growth Marketing Lead at Anima is responsible for driving user acquisition, activation, and retention through scalable growth strategies across various marketing channels. This role entails creating and executing demand generation initiatives, optimizing lifecycle campaigns, and leveraging data-driven insights to enhance customer engagement in the health tech space. The position requires a blend of analytical skills and creative storytelling to build effective growth systems and collaborate with product, sales, and customer success teams to maximize business impact.
Required Skills
- Growth Marketing Lead
- Demand Generation
- Multi-Channel Campaigns
- Experimental Design
- Customer Insight
- Positioning
- Creative Storytelling
- Data Analysis
- Automation
- Systems Thinking
+15 more
About Anima
www.animahealth.comAnima is an integrated care platform designed to streamline patient management, combining online consultation with advanced productivity tools. Developed by healthcare professionals, Anima enhances team workflows by automating various processes, improving patient outcomes, and facilitating effective communication across care teams. The platform is trusted by over 400 practices, impacting more than 2 million patients by ensuring efficient triage and delivering essential information seamlessly. Anima's tools leverage cutting-edge technology to support healthcare providers in delivering better care and optimizing clinic operations.