HCP Brand Marketing Strategy
Takeda Pharmaceutical Company(1 month ago)
About this role
The HCP Brand Marketing Strategy role will lead the HCP-branded strategy for an upcoming product launch at Takeda, driving a data-informed, customer-centric approach focused on HCP behaviors. The position champions company culture and values and partners cross-functionally across HCP, consumer, field, and other teams to deliver an integrated marketing ecosystem. The role reports to the Director of HCP Marketing and supports launch readiness and alignment across stakeholders.
Required Skills
- HCP Marketing
- Brand Strategy
- Segmentation
- Campaign Management
- Stakeholder Alignment
- Data Analysis
- Competitive Intelligence
- Field Liaison
- EHR Systems
- Budget Management
+1 more
Qualifications
- Bachelor’s Degree
- MBA
About Takeda Pharmaceutical Company
takeda.comTakeda is a patient-focused, R&D-driven global biopharmaceutical company committed to bringing Better Health and a Brighter Future.
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