About this role
The Brand Development Lead role focuses on shaping MOVE's long-term brand strategy and creating comprehensive brand frameworks. It involves translating cultural insights into brand opportunities and guiding cross-functional teams with strategic direction. The position is upstream and does not involve managing day-to-day branding operations or content creation.
Required Skills
- Brand Strategy
- Narrative
- Cultural Insights
- Storytelling
- Brand Identity
- Communication Platforms
- Creative Direction
- Market Analysis
- Brand Frameworks
- Brand Development
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