Head of Brand
Greenlight Financial Technology(5 days ago)
About this role
Greenlight is seeking a visionary Head of Brand to develop and lead the company's brand strategy, focusing on creating a trusted, inclusive, and human-centered narrative that resonates with families. The role involves defining the brand vision, executing storytelling and visual content, and fostering a sense of community among users.
Required Skills
- Brand Strategy
- Storytelling
- Creative Direction
- Content Creation
- Campaign Management
- Digital Marketing
- Visual Storytelling
- Public Relations
- Brand Guidelines
- Marketing Analytics
About Greenlight Financial Technology
greenlightcard.comGreenlight is a consumer fintech that offers a kid-focused debit card and companion mobile app designed to teach children money management. The platform gives parents tools to automate allowances and chores, set spending limits and merchant controls, and monitor transactions in real time. It also includes savings goals and custodial investing features so kids can learn saving and basic investing with parental oversight. Families use Greenlight for its child-friendly cards, app-driven controls, and emphasis on hands-on financial education.
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