Head of Customer Value

The Head of Customer Value leads the strategy to maximize the long-term value of Hearst UK's members and subscribers by optimizing the customer lifecycle from onboarding to retention and win-back. This role involves developing a market-leading customer value strategy, leading a team of four, and collaborating with cross-functional teams to strengthen loyalty and support membership growth. Success is measured through growth in customer lifetime value, reduced churn, and improved customer engagement and satisfaction.