Head of Franchise Marketing
REA Group(1 month ago)
About this role
The Head of Franchise Marketing at REA Group leads the Franchise Marketing function for Mortgage Choice, ensuring consistent and impactful application of the brand across 860+ franchises. The role manages a ~15‑person team and acts as the key interface between Brand Marketing and the broker network, accountable for OKRs such as lead volume, campaign performance, and brand awareness. This position sits within Communications, Events & Franchise Marketing in the Financial Services division and operates in a hybrid Melbourne/Sydney model.
Required Skills
- Brand Strategy
- Local Marketing
- Social Media
- Lifecycle Marketing
- Digital Marketing
- MarTech
- Stakeholder Management
- Budget Management
- Team Leadership
- Strategic Planning
+3 more
About REA Group
rea-group.comREA Group (ASX:REA) is a digital advertising company that operates Australia's leading property websites and real estate websites in Europe, Asia and the US.
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