Head of White Spirit and Future Innovation, GC
Diageo(4 months ago)
About this role
Head of White Spirit and Future Innovation for Diageo Greater China leading category growth for key white spirit brands (Don Julio, Tanqueray, Smirnoff) by aligning Greater China narrative with global assets and owning P&L for the portfolio. The role drives brand strategy, innovation launches, and partnerships with global teams while leading cross-functional teams to deliver market-adapted marketing and activation plans. Based in Shanghai, the position focuses on long-term category development and commercial performance across channels.
Required Skills
- Category Strategy
- Portfolio Management
- P&L Management
- Brand Development
- Innovation
- Leadership
- Consumer Insights
- Marketing Strategy
- Digital Strategy
- Channel Activation
+2 more
About Diageo
diageo.comWith over 200 brands sold in nearly 180 countries, Diageo is driven to be the world’s best brand builder, leading the way in premium drinks.
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