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Insights Analyst, Social Listening at SALT XC - ApplyBlast

Insights Analyst, Social Listening

SALT XC

1 month ago

3.1 on Glassdoor

Toronto, Ontario, Canada

Hybrid

Full Time

Medior

0 applicants

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About this role

The Insights Analyst, Social Listening role involves transforming raw social conversation data into actionable insights to guide brand strategy and creative development. This position requires monitoring online trends, identifying cultural patterns, and collaborating with cross-functional teams to inform campaign ideas and stakeholder briefs. The analyst leverages social listening tools to measure sentiment, track emerging topics, and deliver clear, data-driven narratives that support business objectives.

Responsibilities

Run and maintain social listening scans across brand and campaign topics
Translate raw conversation data into actionable insights and strategic recommendations
Collaborate with Strategy and Creative teams to inform ideation and brief development

Skills

About SALT XC

saltxc.com

Headquarters

Toronto, Ontario, Canada

Company Size

201-500 employees

Founded

2019

View Profile

Salt XC is a North American marketing agency that creates connected brand experiences through creative, digital, and media innovation. They blend creative strategy, experience and product design, media planning and activation, and data-driven optimization to help brands reach and engage audiences across channels. Salt emphasizes integrated, technology-enabled campaigns that deliver measurable business outcomes. They partner with clients to craft storytelling, interactive digital platforms, and media strategies that scale.