Integrated Campaign Marketing Manager

The Integrated Campaign Marketing Manager leads the strategy, planning, execution, and optimization of high-impact brand and marketing campaigns. This role sits at the intersection of campaign strategy, brand marketing, and digital activation, translating business priorities into integrated campaigns that reach the right audiences across the right channels. The position involves leading cross-functional teams, developing audience and persona strategies, and shaping paid digital programs across platforms like LinkedIn and Google. Additionally, the manager partners with media agencies and external vendors to continuously optimize investments, targeting strategies, and channel mix against campaign objectives.