Integrated Marketing Manager
Later(1 month ago)
About this role
The Integrated Marketing Manager will lead multi-channel marketing efforts to drive product-led growth for Later Social, focusing on awareness, trial activation, and feature adoption. This role balances strategic planning and hands-on execution across paid, social, email, in-product, and organic channels. The manager partners cross-functionally with Product, Data, and Growth teams to apply data-driven and AI-informed insights that optimize acquisition and retention.
Required Skills
- Campaign Strategy
- Campaign Execution
- Paid Media
- Social Media
- Email Marketing
- In-Product
- SEO
- AEO
- Discovery Optimization
- Predictive Analytics
+5 more
About Later
later.comLater is a social media and creator-economy platform that helps brands, creators, and agencies plan, schedule, and measure content across channels. It combines influencer marketing and discovery, social media management and scheduling (visual content calendar), social listening and analytics, plus Linkin.bio/link-in-bio tools to drive traffic and sales. Later also offers services to help run campaigns and scale creator partnerships. Customers use it for streamlined publishing, performance insights, and shoppable link experiences tailored to creators and ecommerce brands.
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