Lead Analyst, Measurement & Attribution
dentsu USA(18 days ago)
About this role
Merkle is a data-driven customer experience management company that partners with Fortune 1,000 companies and nonprofits to enhance their customer portfolios. The Lead Analyst role focuses on developing and interpreting attribution models to measure marketing effectiveness, utilizing data science techniques and collaborating with various teams.
Required Skills
- Python
- R
- GCP
- AWS
- Data Visualization
- Attribution Modeling
- Machine Learning
- Marketing Analytics
- Data Science
- Clustering
About dentsu USA
dentsu.comDentsu is one of the largest global marketing and advertising agency networks in the world. Dentsu Americas CEO, Michael Komasinski. Offices across the United States in New York City, Chicago, Detroit and more.
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