Lead Video Copywriter
LP Careers Page(28 days ago)
About this role
Lead and elevate Launch Potato’s copywriting function to improve performance across paid media while strengthening brand voice, creative systems, and strategic positioning. This role partners across teams to scale high-conversion messaging, ensure compliance, and drive measurable impact on campaign results. The position includes managing writers and freelancers, owning writing resources and budgets, and contributing to company-wide growth initiatives.
Required Skills
- Performance Copywriting
- Creative Leadership
- Direct Response
- Analytical Mindset
- Video Scriptwriting
- Paid Social
- Paid Search
- Programmatic
- Brand Strategy
- Compliance Alignment
+5 more
About LP Careers Page
launchpotato.comLaunch Potato is a "Discovery and Conversion" company that helps fast‑growing brands find, engage, and convert customers across the full consumer journey. They combine content, media distribution, performance marketing, and conversion optimization to drive measurable customer acquisition and revenue growth. Launch Potato emphasizes a data‑driven, test‑and-scale approach—pairing creative and technology to rapidly discover what works and scale high‑ROI channels for their partners.