Canva
The Lifecycle Marketing Manager, Monetisation at Canva drives awareness and adoption of premium offerings for solopreneurs and small businesses through consistent, value-adding messaging. This role involves leading automated upsell programs, establishing AI launch workflows, and collaborating with creative teams to design lifecycle campaigns that guide users to upgrades. The position requires a data-driven approach to optimize multi-channel strategies and mentor team members while delivering results on a global scale.
Headquarters
Surry Hills, New South Wales, Australia
Company Size
1001-5000 employees
Founded
2012
Canva is a web- and mobile-based graphic design platform that makes it easy for individuals and teams to create presentations, social media graphics, documents, videos, and print materials using a drag-and-drop editor and thousands of templates. It bundles a large library of stock photos, icons, fonts and prebuilt layouts with collaboration tools, brand kits, simple animation, and export/print options. Canva offers free and paid tiers (Pro, Teams, Enterprise, Education, Nonprofit) and integrates with common apps and workflows to support creators, marketers, teachers, and businesses of all sizes. Users choose Canva for its low learning curve, extensive template library, and built-in teamwork and brand-management features.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Canva.
Canva didn’t post a salary, so this is our estimate from similar listings.
16% below the average for this role