Lifecycle Marketing Manager
Affinity.co(2 months ago)
About this role
Affinity is a relationship intelligence CRM platform tailored for private equity, venture capital, and investment banking professionals. The company seeks to enhance deal sourcing, pipeline management, and relationship building using AI and data-driven insights.
Required Skills
- Email Marketing
- Marketing Automation
- Data Analysis
- Content Personalization
- Campaign Management
- A/B Testing
- CRM
- Salesforce
- AI Tools
- Customer Segmentation
About Affinity.co
affinity.coAffinity is a relationship-intelligence platform and CRM that helps dealmakers—VCs, private equity, investment banks, corporate development and revenue teams—find, manage, and close more deals. The platform automatically captures email and calendar activity, enriches contact and company data, and applies automation, analytics and AI to surface the strongest opportunities and streamline pipeline workflows. Affinity offers deal and pipeline management, relationship graphs, reporting, and integrations to reduce manual data entry and make teams more data-driven.
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