Manager, Audience Experimentation & Insights
Dow Jones(1 month ago)
About this role
A Manager, Audience Experimentation & Insights at Dow Jones helps scale a next-generation experimentation program to drive subscription growth across The Wall Street Journal and new verticals. The role sits within Performance Marketing and emphasizes faster, more sophisticated decision-support through generative AI, LLM-powered analysis, and automation. This is a hybrid role based in midtown Manhattan (3 days per week).
Required Skills
- Audience Experimentation
- A/B Testing
- Multivariate Testing
- Statistical Analysis
- Data Fluency
- SQL
- Experimentation Tooling
- Generative AI
- Funnel Optimization
- Project Management
+2 more
About Dow Jones
dowjones.comDow Jones publishes the world’s most trusted business news and financial information in a variety of media. It delivers breaking news, exclusive insights, expert commentary and personal finance strategies.
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