Manager, Brand Strategy, NBA 2K
2K(1 day ago)
About this role
Manager of Brand Strategy for the NBA 2K brand at 2K Games, focused on shaping the brand's future through culturally tuned strategic direction and creative positioning. The role sits at the intersection of sports, music, style, and gaming and requires a hands-on, collaborative approach across internal teams and partners.
Required Skills
- Brand Strategy
- Campaign Management
- Creative Development
- Cross-Functional
- Stakeholder Management
- Storytelling
- Strategic Planning
- Project Management
- Presentation
- PowerPoint
+3 more
Qualifications
- Bachelor's Degree in Marketing, Communications, or Related Field
About 2K
2k.com2K is a global video game publisher that produces and markets interactive entertainment across consoles, PC, and mobile. It publishes titles in today’s most popular genres — shooters, action, role‑playing, strategy, sports, casual, and family entertainment — and is known for major franchises such as NBA 2K, WWE 2K, Borderlands, BioShock, and XCOM. Working with internal and external development studios, 2K supports live services, DLC, and post‑launch content with a focus on high production values and community engagement.
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