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Manager, Digital Marketing at TelevisaUnivision - ApplyBlast

Manager, Digital Marketing

TelevisaUnivision

4 months ago

3.2 on Glassdoor

Miami, FL

Onsite

Full Time

Senior

4 applicants

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About this role

A strategic Digital Marketing Manager develops data-driven media scenarios to inform channel mix and budget allocation across various verticals. The role involves executing multi-platform paid media campaigns, optimizing performance, and mentoring a team of digital marketing specialists. Candidates must possess strong analytical skills and experience with tools like DV360 and programmatic advertising.

Responsibilities

Develop data-driven media plans leveraging past campaign insights
Execute and optimize multi-platform paid media campaigns
Mentor team members on campaign performance and execution
Collaborate with internal teams to ensure cohesive strategies
Manage relationships with external vendors and agencies

Skills

Qualifications

Bachelor's degree in Marketing4-6 years of digital marketing experienceSpanish-English bilingual proficiency

About TelevisaUnivision

televisaunivision.com

Headquarters

Miami, Florida, United States

Company Size

1001-5000 employees

Founded

2022

View Profile

TelevisaUnivision is the leading global Spanish-language content and media company, with a broad portfolio of brands across broadcast, cable, streaming, and digital platforms. It operates the world’s largest Spanish-language streaming service and top networks for telenovelas, sports, and family entertainment, serving audiences worldwide.