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© All Rights Reserved. ApplyBlast.com
Mattel
The Manager, Franchise Marketing - UNO supports the end-to-end franchise strategy for the UNO brand, shaping a clear global vision to unlock its multi-generational potential across products, consumer experiences, partnerships, and digital platforms. This role involves collaborating with global and regional teams to execute integrated marketing initiatives and cross-functional plans that drive growth and brand consistency worldwide. The position focuses on evolving UNO into a broader global play and entertainment platform by leveraging brand narratives, cultural moments, and commercial opportunities.
Headquarters
El Segundo, California, United States
Company Size
10001+ employees
Founded
1945
Mattel is a global toy company that designs, manufactures, and markets toys, games, and family products, best known for iconic brands such as Barbie, Hot Wheels, Fisher‑Price, American Girl, and UNO. The company builds play experiences across physical products, digital offerings, licensing, and entertainment to inspire imagination and support childhood development. Founded in 1945 and headquartered in El Segundo, California, Mattel sells worldwide through retail partners and direct‑to‑consumer channels. Its stated mission is to empower the next generation to explore the wonder of childhood and reach their full potential.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Mattel.
34% above the average for this role