Manager, International Marketing, NBA 2K
2K(4 days ago)
About this role
The Marketing Manager, International GTM - EMEA LATAM at 2K leads go-to-market planning and execution for EMEA and LATAM markets, representing the needs of the international player base for major sports gaming franchises. The role partners with internal teams and external agencies to drive commercial success and ensure alignment across time zones. It sits within the International GTM team and supports long-term marketing strategy and operations.
Required Skills
- GTM
- Project Management
- Campaign Planning
- Cross-Functional Collaboration
- Budget Management
- Event Production
- Vendor Management
- Stakeholder Communication
- Process Improvement
About 2K
2k.com2K is a global video game publisher that produces and markets interactive entertainment across consoles, PC, and mobile. It publishes titles in today’s most popular genres — shooters, action, role‑playing, strategy, sports, casual, and family entertainment — and is known for major franchises such as NBA 2K, WWE 2K, Borderlands, BioShock, and XCOM. Working with internal and external development studios, 2K supports live services, DLC, and post‑launch content with a focus on high production values and community engagement.
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