Manager, Landing Page Optimization
Airwallex(1 month ago)
About this role
The Manager of Landing Page Optimization at Airwallex is responsible for leading the strategy and execution of conversion rate optimization efforts across the U.S. and EMEA markets. This hands-on role involves designing and running data-driven experiments to improve sign-ups and free trials, collaborating closely with cross-functional teams including Product Marketing, Web Engineering, and Regional Marketing to create localized, high-performing landing pages. Key responsibilities include managing an experimentation roadmap, analyzing performance metrics, and leveraging behavioral insights to enhance user experience and optimize customer acquisition costs.
Required Skills
- Landing Page Optimization
- Conversion Rate Improvement
- Data-Driven Decisions
- A/B Testing
- User Experience
- High-Impact Campaigns
- Collaboration
- Local Audience Targeting
- Performance Analytics
- Experimentation Roadmap
+10 more
Qualifications
- Bachelor’s degree in Marketing, Econometrics, Computer Science, Business Analytics, UX Design, or related field
About Airwallex
www.airwallex.comAirwallex is a global payments and financial platform that empowers businesses to operate internationally with ease. It offers a range of services, including global business accounts, high-speed money transfers, multi-currency cards, and embedded finance solutions. With a focus on reducing transaction fees and providing fast, easy payment solutions, Airwallex is designed to help companies scale efficiently in the global marketplace. Its technology is tailored to meet the diverse needs of businesses, enabling seamless online payments and financial management across multiple currencies.
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