Manager, Lifecycle Marketing

The Manager of Lifecycle Marketing at ZayZoon is responsible for driving customer acquisition, engagement, and retention through the development and execution of multi-channel marketing strategies. This role involves leading a team, collaborating with cross-functional departments, and leveraging data analysis to optimize campaign performance across channels like email and in-app messaging. The ideal candidate has over 5 years of experience in lifecycle marketing within a SaaS environment and is skilled in utilizing customer engagement platforms and data-driven insights to enhance customer lifetime value.