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Manager, Performance Creative Strategy at Pomelo Care - ApplyBlast

Manager, Performance Creative Strategy

Pomelo Care

1 month ago

3.6 on Glassdoor

Remote

Full Time

Manager

13 applicants

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About this role

The Manager, Performance Creative Strategy will build a high-velocity, data-backed creative engine to drive prospective patients to start their care journey with Pomelo. This role owns the full creative lifecycle, from patient insight and trend research to concepting, content creation, and post-campaign performance analyses. The position is dedicated to the new DTC (peri)menopause program and reports directly to the Head of Growth (New Ventures).

Responsibilities

Build and manage a high-velocity creative engine driving patient acquisition
Analyze performance data to iterate on ad concepts and optimize campaign results
Manage external creative partners and streamline production workflows

Skills

About Pomelo Care

pomelocare.com

Headquarters

New York, New York, United States

Company Size

51-200 employees

View Profile

Pomelo Care is a virtual care program supporting women and children across fertility, maternity, pediatric, and midlife health. Members get 24/7 on-demand access to a dedicated care team — including midwives, dietitians, therapists, and lactation consultants — via text, phone, or video. Pomelo partners with health plans, employers, labor unions, and consultants to deliver its services as a benefit at no out-of-pocket cost to eligible members nationwide.