Marketing Analytics Manager

Braze(29 days ago)

HybridFull TimeMedior$118,100 - $139,000Marketing

About this role

The Marketing Analytics Lead at Braze partners with Global Marketing and Sales to scale analytics capabilities and enable data-driven decision making across the organization. The role focuses on ensuring accurate measurement and reporting to inform marketing spend and optimize pipeline and revenue outcomes. It involves collaborating across teams to maintain systems, governance, and documentation that support global marketing efforts.

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Required Skills

Marketing Analytics
KPI Reporting
Dashboarding
Funnel Analysis
Campaign Analysis
Pipeline Processes
Ad Hoc Analysis
Data Automation
Attribution Tracking
Marketing Automation

+13 more

About Braze

braze.com

Braze is a customer engagement platform that helps brands power real-time, customer‑centric interactions across mobile apps, web, email, SMS, and in‑app messaging. It offers audience segmentation, campaign orchestration, personalization, and journey-building backed by SDKs and APIs to connect product and marketing workflows. The platform includes analytics and experimentation tools and integrates with major data and martech stacks to measure and optimize lifecycle messaging. Marketers and product teams use Braze to deliver timely, personalized experiences that drive engagement and retention.