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Marketing Analytics Manager at Proofpoint - ApplyBlast

Marketing Analytics Manager

Proofpoint

3 months ago

3.6 on Glassdoor

India

Hybrid

Full Time

Senior

0 applicants

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About this role

A Manager of Marketing Analytics at Proofpoint builds the analytical engine behind marketing performance and crafts executive narratives to drive growth decisions. The role involves developing scalable measurement frameworks, performance dashboards, and forecasting models while partnering with Marketing, RevOps, and Data Science teams. You will translate complex data into clear stories that connect marketing activity to pipeline, revenue, and long-term business outcomes.

Responsibilities

Define and evolve marketing measurement frameworks across channels
Develop ROI and contribution models to articulate marketing impact
Design and maintain executive-level performance dashboards
Translate complex data analyses into compelling executive narratives
Partner with data teams to ensure reliable source-of-truth datasets

Skills

Qualifications

5+ years in marketing analyticsProficiency in SQL and attribution modelingExperience with Power BI and TableauAdvanced Excel skills (Power Pivots, Macros)Executive storytelling ability

About Proofpoint

proofpoint.com

Headquarters

Sunnyvale, California, United States

Company Size

1001-5000 employees

Founded

2002

View Profile

Proofpoint helps protect people, data and brands against cyber attacks. Offering compliance and cybersecurity solutions for email, web, cloud, and more.