Marketing Automation Specialist

The Marketing Automation Specialist is responsible for the technical execution, optimization, and automation of customer marketing programs across email, SMS, and customer journeys. This role combines marketing technology expertise with strong analytical and problem-solving skills to build targeted campaigns, develop automated solutions, and ensure data-driven customer experiences. The ideal candidate is equally comfortable writing SQL queries, building dynamic content, troubleshooting complex automations, and collaborating with cross-functional teams to bring campaigns to life.