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Marketing Data Analyst (B2B) at Attention Required! | Cloudflare - ApplyBlast

Marketing Data Analyst (B2B)

Attention Required! | Cloudflare

5 months ago

Peterborough, United Kingdom

Hybrid

Full Time

Executive

0 applicants

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About this role

As a Marketing Data Analyst and MarTech Administrator at Bauer Media Group, you will manage CRM operations, ensure data quality, and support targeted marketing campaigns across B2B portfolios. This role involves analyzing large datasets to drive audience segmentation, reporting, and strategic insights while ensuring GDPR compliance. You will collaborate closely with editorial, events, and commercial teams to maximize acquisition and retention opportunities.

Responsibilities

Administer HubSpot CRM and manage user training for segmentation and reporting
Ensure data integrity by implementing cleaning processes and monitoring accuracy
Produce analytical reports and dashboards to identify audience trends and opportunities
Collaborate with cross-functional teams to drive acquisition and retention strategies
Manage marketing campaign calendars and coordinate with external agencies