Marketing Data Analyst

Accenture Federal Services(1 month ago)

HybridFull TimeMedior$73,682 - $98,986 (estimated)Marketing

About this role

Marketing Data Analyst at Accenture Song / TMW supporting a QSR client and its loyalty programme. The role focuses on using customer and campaign data to drive insight across acquisition, growth and retention and to inform campaign development and optimisation. The position sits within a collaborative agency data team working with client stakeholders to translate data into business decisions.

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Required Skills

Data Analysis
Customer Analytics
SQL
Python
RFM
LTV Analysis
Marketing Optimisation
Data Visualization
Campaign Analysis
Quality Assurance

+2 more

Qualifications

Undergraduate Degree in Computer Science, Business Analytics, Applied Mathematics, Statistics, Engineering, Economics, Social Sciences or related
Postgraduate Degree (Preferred)

About Accenture Federal Services

accenture.com

Accenture is a global professional services firm that helps organizations transform through strategy, consulting, technology and operations. It combines deep industry expertise with advanced capabilities in cloud, AI, security and digital services to design, build and run scalable solutions. Accenture works with clients across industries to prioritize business strategy, technology readiness and organizational readiness to accelerate value. The company is known for its large global delivery network and partnerships with major technology providers to support end-to-end change from strategy to implementation.

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