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Marketing Lead at The Economist Group - ApplyBlast

Marketing Lead

The Economist Group

4 months ago

Gurugram, India

Hybrid

Full Time

Senior

0 applicants

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About this role

The Economist Group seeks a Marketing Manager in London to drive sponsorship revenue and delegate attendance for large-scale trade events. This pivotal role involves developing and executing multi-channel marketing campaigns, managing event budgets, and mentoring a junior executive. The successful candidate will oversee partner relationships and collaborate with agencies to optimize campaign performance and deliver ROI.

Responsibilities

Develop and execute multi-channel marketing campaigns for trade events
Manage event budgets and timelines to maximize sponsorship revenue
Coordinate with digital agencies and external partners for campaign optimization
Mentor a junior marketing executive to deliver exceptional event outcomes
Implement social media strategies to generate leads and community engagement

Skills

About The Economist Group

economistgroup.com

The Economist Group is a global media and information-services company dedicated to the pursuit of progress for individuals, organisations and the world. Founded in 1843, it operates through three brands — The Economist, Economist Enterprise, and Economist Education — delivering independent journalism, expert analysis, and intelligence on international business and world affairs. Based in London and serving a global audience, the Group provides content, events, subscriptions, and services in both digital and print formats.