Marketing Leadership Role

This role leads annual brand reviews, strategic workshops, and long-term portfolio growth planning to define brand strategies and business objectives. The position drives consumer-led growth by identifying emerging trends and translating insights into actionable innovation roadmaps. It involves developing social and content-led marketing ecosystems, translating global positioning into local China activation strategies, and managing A&P budgets to maximize ROI. The role also requires building and coaching high-performing teams while supporting the VP Marketing in delivering strategic priorities.