Marketing Manager, China
ANINE BING
About this role
The Marketing Manager, China will lead localized brand expression, digital marketing, and market activation to translate global strategy into impactful execution across China. Focused on the luxury/premium fashion category, the role requires collaboration with global teams, agencies, KOLs, and local partners to drive brand awareness and commercial results. The manager will own planning, budgeting, and performance measurement across omnichannel platforms and offline activations in the China market.
Skills
About ANINE BING
aninebing.comAnine Bing is a contemporary fashion and lifestyle brand founded by former model Anine Bing, offering women's ready-to-wear, denim, leather jackets, knitwear, footwear, jewelry and accessories. The label fuses Scandinavian minimalism with rock‑and‑roll sensibility to create elevated everyday staples and statement pieces. Headquartered in Los Angeles, Anine Bing sells primarily through its direct-to-consumer e-commerce platform and selected retailers worldwide, positioning itself as a premium yet wearable modern wardrobe.
Recent company news
Harvard Business SchoolHow Student-Proposed Internships Can Create Value
May 20, 2025
WWDEXCLUSIVE: Anine Bing Divulges Ambitions to Double Revenues and Store Count Globally
Feb 5, 2025
GlossyAnine Bing Co-Founder and Chief Strategy Officer Annika Meller: 2023 Top Marketers
Jun 5, 2023
ForbesFrom Garage Launch To Global Sensation: How Anine Bing Became A Fashion Powerhouse
Feb 28, 2020
FashionNetwork - The World's Fashion Business NewsAnine Bing appoints first-ever global brand president, to open Paris office
Jun 4, 2024
About ANINE BING
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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View leadership team, funding history,
and employee contacts for ANINE BING.
Salary
$105k – $139k
per year