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Marketing Manager at University of Southern California - ApplyBlast

Marketing Manager

University of Southern California

3 days ago

4.3 on Glassdoor

Los Angeles, California, United States

Onsite

Full Time

Manager

0 applicants

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About this role

The Marketing Manager at USC Marshall School of Business leads marketing strategy and operations to engage prospective students for graduate programs. The role involves developing integrated advertising and promotional campaigns, collaborating with internal teams and agency partners, and leveraging data to optimize results. The position also includes supervising staff and managing marketing budgets and vendor relationships.

Responsibilities

Lead marketing strategy and operations to advance brand marketing and demand generation objectives
Plan and execute integrated marketing initiatives across multiple channels to promote graduate programs
Use marketing data and audience insights to evaluate performance and optimize marketing approaches

Skills

About University of Southern California

usc.edu

Headquarters

Los Angeles, California, United States

Company Size

10001+ employees

Founded

1880

View Profile

The University of Southern California (USC) is a private research university in Los Angeles, founded in 1880. It offers a wide range of undergraduate, graduate, and professional programs across schools such as engineering, business, cinematic arts, medicine, and law, and is known for interdisciplinary research and substantial industry partnerships. USC emphasizes innovation, entrepreneurship, and public service, with large research expenditures, extensive clinical and cultural facilities, and global engagement. Its large alumni network and Los Angeles location provide strong connections to entertainment, technology, and healthcare sectors.