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Marketing Platform Auto Analyst at Accenture - ApplyBlast

Marketing Platform Auto Analyst

Accenture

4 months ago

3.9 on Glassdoor

Navi Mumbai, India

Onsite

Full Time

Senior

0 applicants

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About this role

The Marketing Platform Auto Analyst serves as the hands-on operational owner for executing automated customer journeys and omnichannel campaigns within specific regions. This role ensures flawless deployment of consumer segmentation, manages campaign setups, and adheres to strict global governance and compliance standards to drive customer engagement. By handling technical execution and routine optimization, the analyst supports senior managers in focusing on broader team oversight and strategy.

Responsibilities

Execute end-to-end deployment of automated regional marketing campaigns
Manage consumer segmentation and journey logic within CRM platforms
Perform rigorous quality assurance checks on campaign builds and compliance
Monitor post-launch performance and escalate technical anomalies
Contribute to scaling email templates and optimizing campaign effectiveness

Skills

Qualifications

University degree in Marketing

About Accenture

accenture.com

Headquarters

Canal Harbour, Westmeath, Ireland

Company Size

10001+ employees

Founded

1989

View Profile

Accenture is a global professional services company providing consulting, technology, operations and digital transformation services to organizations worldwide.