Marketing Strategist
Branch Metrics
About this role
A Marketing Strategist at Branch leads the development and integrated marketing approach for specific industry verticals, shaping how Branch is perceived by target decision-makers. The role focuses on positioning Branch as a category leader and trusted partner for workforce payments through market insights and strategic brand direction. This position supports company growth by translating vertical-specific understanding into high-level strategy and messaging.
Skills
About Branch Metrics
branch.ioBranch is a mobile measurement and deep-linking platform that unifies user experience and attribution across devices and channels. It provides mobile attribution, app analytics, and seamless deep-link solutions to help enterprises measure campaigns, attribute installs and engagement, and route users to the right in‑app content. Branch offers SDKs, APIs, and integrations with ad partners and analytics tools to simplify instrumentation and data flow. Companies use Branch to improve acquisition, user routing, and retention with reliable cross-platform attribution and analytics.
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About Branch Metrics
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Branch Metrics.
Salary
$145k – $155k
per year