MARTECH AND ARTIFICIAL INTELLIGENCE SPECIALIST FOR MARKETING - Temporary (12 months)
BDC(11 days ago)
About this role
This role is responsible for overseeing the strategic development, governance, and evolution of the marketing technology portfolio, including artificial intelligence tools, to enhance marketing performance and customer experience. The position involves driving innovation, ensuring technology alignment with business goals, and managing integrations and data utilization.
Required Skills
- AI
- CRM
- Data Management
- Systems Integration
- Marketing Automation
- Strategy
- Analytics
- Portfolio Management
- Change Management
- Artificial Intelligence
About BDC
bdc.caWe are BDC, the Business Development Bank of Canada and the financial institution devoted to Canadian entrepreneurs. We help create and develop strong Canadian businesses through financing, advisory services and capital, with a focus on small and medium-sized enterprises.
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